CNN fires a blogger. Just added to my RSS feed.
Blogging is becoming a way of life at Intel but most of it takes place behind the firewall where Intel’s watchers and customers cannot see it. Here are a few notable exceptions:
- [email protected] Blog — Official Intel blogging
- Intel Perspective — Anonymous Intel blogging
- TinyScreenfuls.com — And now… unofficial Intel blogging by Josh Bancroft
If the purpose of blogging is to start a communication, it looks like TinyScreenfuls and Intel Perspective are doing a better job (certainly a better job than blogan.net). Why, you ask? Look at the number of comments, especially this one where Josh invites questions about Intel.
I’m excited to see what will happen to Josh. According to his “Caveat Lector” he is doing this without official blessing.
The content of this blog is my personal opinion only and although I am an employee of Intel, the statements I make here in no way represent Intel’s position on any issue, nor am I authorized to speak on behalf of Intel on any matter.
Will Josh be able to walk the fine line of keeping an interesting discussion going without running afoul of the powers that be? Will he become Intel’s Robert Scoble? Or will he become Intel’s Heather Armstrong?
IBM is encouraging its 320,000 employees to actively blog. Wow! Not just putting up with employees blogging, but encouraging it.
Recognizing potential issues, IBM also released 11 guidelines so its blogging employees “don’t end up like certain notable ex-employees of certain notable other companies.” See, “Dooce.”
IBM’s guidelines directly contradict CNN’s “Practicing safe blogging” by recommending posting your name, your employer, your role at work, and even your picture. I don’t follow all of IBM’s guidelines because I don’t blog about work or even my employer’s industry (and I don’t work for IBM).
I choose not to blog about work for a couple of reasons. First, I believe that IBM’s guidelines 6 and 7 are important:
- Don’t provide IBM’s or another’s confidential or other proprietary information.
- Don’t cite or reference clients, partners or suppliers without their approval.
And second, I lack imagination. I can’t imagine what to blog about work that wouldn’t violate rules 6 and 7.
IBM also recommends ethical blogging.
- Find out who else is blogging on the topic, and cite them.
- Don’t pick fights, be the first to correct your own mistakes, and don’t alter previous posts without indicating that you have done so.
- Try to add value. Provide worthwhile information and perspective.
What do you think of IBM’s recommendations? Do they leave you with anything worth blogging?