Who is Brent Logan?

Hi! I’m Brent Logan. I’m curious.

Yup, I like to learn. Along the way, I share some of it here.

When I started this site in 2004, I was anonymous. My domain was with the tagline blogan >>--> hot air powers the point. I wrote frequently on news, politics, and religion. That’s what everyone who had a blog did. We didn’t have Facebook and Twitter (or even MySpace) to publish our thoughts. I tracked my visitor stats and even my “Klout.”

Over time, I’ve come to the conclusion that personal branding1 and gamification of relationships is toxic. I prefer my relationships to be in real time and face to face. I don’t want to keep score. And I’m not going to track what is more popular here and massage my messaging to maximize your engagement. Online connections are okay and I continue to keep this site active, maybe as much to experiment with creating and maintaining a site as anything.

I’ve also dropped the anonymity and added some humility. I’ve changed my opinions on some significant matters and want to give others the same freedom. I now post more pictures than words. I prefer abstract, architectural, and scenic pictures.2 And more than a few pictures of our dogs and cats. Once in a while, I share a quote. And I write about our family trips, longboarding, bicycling, and the other fun stuff we do. I even write poetry3 once in a long while.

In the early days of blogging, people used RSS readers. Very few do now, so I offer an email subscription. If you don’t know me, I wonder why you’d subscribe. And if you do, I wonder why you wouldn’t. ;-)


Although this is my home on the Internet, you can find me elsewhere, too.

  • Brizzly. As I post less and less on social media (and even here), I’m finding Brizzly to be my favorite “social” media site. Give it a try and see if you agree!
  • Twitter. I rarely share links from the various materials I read, plus sporadic tweets of wisdom. You might see leadership, WordPress, electronic freedom, photography, education, and bicycling stuff there. I infrequently post links to my posts, and never more than once.
  • Instagram. I used to be more active on Instagram. Their photo editor is pretty cool. I don’t post much anymore and only visit a couple times a month. Maybe that makes me an “active user” according to their stats?
  • LinkedIn. I’m a manager with more than fifteen years of experience leading cross-functional design teams in fast-paced, global, and matrixed environments. I am skilled in leading distributed/remote teams, stakeholders, and vendors in agile software and hardware development. Take a look, give me a shout. We can “professionally network!”


You can find more information about my blog on the following pages.

  1. Can we please just say “reputation”? 
  2. Here are some of my favorite photos
  3. As long as you call amateur Haiku poetry