Ford: There’s More to Life than Stuff In its Upside ad parody of Cadillac’s Poolside ad, Ford shows it understands there’s more to life than stuff.1Ironically, Ford does this in an attempt to get us to buy more stuff. I like it! Hat tip: Dave Winer. 1Ironically, Ford does this in an attempt to get us to buy more stuff. By Brent Logan Engineer. Lawyer. WordPress geek. Longboarder. Blood donor. Photographer. More about Brent. View all of Brent Logan's posts.